From Broke to Boss: An Entrepreneur Who Mastered Her Own Business

Susana Walas / Founder & CEO of Fro Butter

April 28, 2023

Guest Bio

Susana Walas / Founder & CEO of Fro Butter

I was 25 years old when I found myself facing a divorce that left me a single mother of 4 children. Jobless with only a high school diploma I started braiding hair to make ends meet. It was then I discovered that many of my clients suffered from major hair concerns as a result of toxic hair products. Born in St.Andrews Jamaica, I learned so much at the foot of my grandmother. Some of my fondest memories were watching my grandmother making and packaging powder soap, peanut cake and an array of items to sell to the neighbors. She and my grandfather were entrepreneurs in their own right, before the term entrepreneur was even coined. She taught me many lessons that I still live by today and even teach my children. Infact it was her lesson on the medicinal benefits of using natural herbs and oils that inspired me to find my ingredients when I started my haircare line.

Our very first product was our hair butter. A Shea butter base infused with a mixture of essential oils and plant-based ingredients. We since then have expanded to over 25 different products that are beneficial for textured hair and melanated skin. Our products are created for people of color and are made with ingredients you can actually pronounce and trust. Fro Butter Haircare line is a custom blend to solve anyone's hair troubles. Our customers love us because we understand that hair products should not be a one size fit all. The truth is that not all oils work for everyone, and I decided to cut through the industry noise and design a haircare line with options made especially for you!

Watch The Highlights Now!

Fro Butter